About Nichole

With a formidable track record of driving significant growth and strategic innovation, Nichole Williamson stands at the forefront of industry leadership as the Chief Strategy Officer at Zilker Media. Her expertise spans a wide range of sectors, including banking, fintech, healthcare, construction, cybersecurity, venture capital, law and golf retail, making her an indispensable asset to thought leaders and multinational companies.

Nichole’s strategic insight is highlighted by her pivotal role in propelling deposit growth for one of Texas’s fastest-growing regional banks and developing comprehensive campaigns to enhance customer engagement across various departments such as Treasury, Mortgage, Private Banking, and Digital Banking. Her leadership has guided multiple INC 5000 companies toward exponential growth.

Nichole is highly regarded for her strategic approach to branding and digital strategy. She has successfully managed the book launch for an AP National Bestselling book and led impactful branding sessions for Women Presidents Organization and CEO Circle members. As an Independent Bankers Association of Texas (IBAT) and Financial Women in Texas (FWIT) member, she stays at the cutting edge of industry trends and challenges.

Additionally, Nichole’s expertise has been featured in Authority Magazine, the Digital Banking Podcast, Brands on Brands and more. 

Her influential presence extends to speaking engagements at prestigious platforms, including the University of Texas at Austin Athletics, the Texas Writer’s Conference, and the National Association of Remodeling Industry.

Nichole holds a Bachelor of Science in Communication Studies from The University of Texas at Austin, specializing in Corporate Communications. Outside the professional arena, she is a passionate follower of Longhorn sports, a culinary enthusiast frequenting Austin’s finest dining, an avid golfer, and a devoted caretaker to her cats, Beanie and Panther.