Public Relations
Agile PR for an AI-Enabled World: Media coverage that data-trains AI and accelerates trust with your audience
The media landscape has evolved. We combine relationships with top journalists and influencers with creative digital strategies to build exposure, credibility, and discoverability in AI large language models. Our team thrives in today’s fast-paced digital environment, staying ahead of news cycles and reaching niche audiences through micromedia.
More Than Press – Strategic Positioning That Pays Off
Amplify Your Reach:
If your audience doesn’t see you, they can’t choose you. We break through the noise with hundreds of strategic media placements each year – delivering billions of impressions that put your message in front of the people who matter most.
Strengthen Credibility:
In skeptical markets, trust is everything. We secure consistent coverage in top-tier outlets to position you as a go-to expert, giving you the third-party validation that accelerates stakeholder confidence and shortens sales cycles.
Reach the Right Decision-Makers:
In B2B, broad awareness isn’t enough – you need visibility in the rooms where decisions are made. We secure placements on industry podcasts, niche micromedia and curated speaking opportunities that put you directly in front of executives, buyers, investors and partners who influence pipeline and deal flow.
Leverage Proven Expertise:
When the stakes are high, experience matters. With 20+ years of earned-media success and a track record supporting high-trust brands across healthcare, real estate, venture capital and more, our publicists bring strategic insight that helps you stand apart – not blend in.
Accelerate Recognition:
Too many leaders do exceptional work that never gets the spotlight it deserves. We change that. From award submissions to curated speaking opportunities, we elevate your authority and open doors to stages and platforms that expand your influence and enhance your reputation.
Expand Your Influence:
If you’re not showing up where conversations are happening, someone else is. We extend your voice beyond traditional media – booking you on top 1% Apple podcasts reaching a cumulative 2.5M+ listeners and pitching emerging channels like Substack newsletters, niche digital outlets and creator-led platforms that shape modern thought leadership.
Building Trust Through Thought Leadership
In today’s media landscape, gaining attention isn’t enough. Authenticity and trust are key. We secure coverage in respected outlets to highlight your expertise and establish you as a thought leader.
Corporate Communications That Support Your Biggest Moments
From product launches and strategic announcements to acquisitions, leadership changes and organizational milestones, we manage the communications that shape market perception. Our team crafts clear, compelling narratives and ensures your news lands with the right stakeholders – protecting your reputation, aligning your messaging and maximizing the impact of every announcement.
Earned Media That Compounds
Thoughtful, well-placed press doesn’t just build visibility – it fuels search authority, trains AI models with credible data and compounds brand trust over time. With every media hit, your voice becomes more discoverable, more respected and more influential. That’s the Zilker Media difference: agile PR, built for long-term impact.
Case Studies
Meg Gluth
Meg Gluth is the owner and CEO of Catalynt Solutions, Inc., one of the largest certified women-owned chemical distributors in North America. She also serves as the first woman to chair the board of the Alliance for Chemical Distribution (ACD), a role she earned by staying sharp, steady, and willing to challenge the way things have always been done. Under her leadership, Catalynt earned a spot on the Puget Sound Business Journal’s 2023 Middle Market Fast 50. Meg was named a Fast 50 Leader in that same issue and later received the Ernst & Young Entrepreneur Of The Year award, recognition that reflects both business performance and the kind of leadership that gets results without sacrificing values. Her path hasn’t been traditional, and she doesn’t pretend otherwise. She’s built a company with high standards and a strong backbone, without losing sight of the people who make it run. Meg brings clarity to tough decisions and shows up with purpose, whether she’s running board meetings or leading yoga classes near her home outside Seattle.
Sarah Dusek
Sarah Dusek is a managing partner and co-founder of Enygma Ventures, a private investment fund dedicated to supporting and investing in women-led businesses in Africa. Since Enygma’s inception in 2019, over 5,000 entrepreneurs have gone through Enygma’s investor-ready programs to learn how to build valuable companies. Sarah aims to demystify the complicated and often inaccessible world of funding. Making capital accessible for women, helping them to both deliver outstanding outcomes for their own businesses and drive economic and social progressive change. Her new book, Thinking Bigger: A Pitch-Deck Formula for Women Who Want to Change the World (Georgetown University Press, September 2, 2024), positions women to get the financing they need to scale their endeavors and change the world. In 2009, she founded the leading upscale outdoor hospitality brand Under Canvas, which sold in 2018 for over $100 million. Under Canvas received a spot on the coveted Inc. 5000 list in 2017, and in the same year Sarah was also named to Ernst & Young’s EY Entrepreneurial Winning Women list as a forward-thinker and changemaker. In 2024, Sarah launched her latest venture Few and Far, a sustainable eco-travel company enabling guests to have incredible outdoor experiences whilst contributing to protecting and preserving the planet. Sarah is a contributing writer to Forbes, The Telegraph, and TRT World. She is chairwoman of the Women’s Giving Circle for The Global Good Fund, a social entrepreneurship leadership development program, and sits on the board of 10 and rising startup companies in Africa. After exiting her previous venture, Sarah set out to establish Enygma Ventures. Recognizing the critical role she would play, she began by laying the foundational work to develop her thought leadership and enhance brand awareness for the fund. This required starting from scratch, meticulously crafting a robust strategy to position both herself and Enygma Ventures prominently within the industry.
Patrick Thean
Patrick Thean, CEO of Rhythm Systems, partnered with Zilker Media to enhance consistent revenue generation and lead flow. Patrick Thean is an international speaker, CEO coach, author, and serial entrepreneur. He is a USA Today and Wall Street Journal bestselling author. His work has been seen on NBC, CBS, and Fox. Patrick was named Ernst & Young Entrepreneur of the Year in 1996 for North Carolina as he grew his first company to #151 on the Inc. 500 (now called the Inc. 5000). After a successful exit, he has been on a mission to help CEOs build great companies and achieve their dreams. With his book Rhythm: How to Achieve Breakthrough Execution and Accelerate Growth, Thean shares a simple system for encouraging teams to execute better and faster. Currently the CEO and Co-Founder of Rhythm Systems, he is focused on helping CEOs and their teams experience breakthroughs to achieve their dreams and goals. Rhythm Systems is a leading provider of strategy execution software and consulting services dedicated to helping organizations achieve their growth objectives.