by Nichole Davidson | Apr 30, 2018 | Brand Strategy, Culture
This week is National Small Business Week where small business leaders come together to grow and learn from their peers and other experts in their respected fields. Most small business owners are running things on their own, including social media. Now is the time for...
by Nichole Davidson | Apr 5, 2018 | Brand Strategy
Brands succeed with customers and customer loyalty. Social media puts you where your customers are and provides you the opportunity to see the conversations surrounding your brand. This is why social media engagement is so key. The days of consistent content keeping...
by Nichole Davidson | Mar 7, 2018 | Brand Strategy
Last week the Zilker Media Digital Marketing Team had the opportunity to attend Social Media Week Austin. The conference was filled with digital marketers and experts discussing the latest trends, strategies and developments in the digital marketing space. Here we...
by Nichole Davidson | Jan 31, 2018 | Brand Strategy
Facebook is following the global trend of “new year, new me” with their latest algorithm changes for both Facebook and LinkedIn. Should this affect your content marketing strategy? The days of organic views are very much behind us for Facebook and it...
by Nichole Davidson | Dec 11, 2017 | Culture
Last week the Zilker Media Digital Marketing team attended the Digital Summit in Dallas. The intensive summit consisted of two days of sessions that featured some of our nation’s top digital marketers highlighting topics that ranged from paid advertising, Instagram...
