by Paige Velasquez | Jul 24, 2024 | Digital Marketing, Social Media
Building a strategic business influencer brand is more critical than ever in an era where digital presence defines first impressions. Imagine potential clients or partners forming their opinion about you based on a quick online search—this is today’s reality. To...
by Paige Velasquez | Jun 26, 2024 | Blog, Digital Marketing, Social Media
At every meeting or event this past month, one topic has dominated the conversation: the executive’s new best friend, ChatGPT. From creating legal documents and crafting emails to even drafting company financial analyses, ChatGPT-4, released by OpenAI, is...
by Nichole Davidson | Jul 16, 2023 | Blog, Social Media
Value Is Still Key to the Best Types of LinkedIn Content to Post For the longest time short copy and vibrant visuals were the driving forces behind strong social media content. However, we’re seeing a continuing trend on LinkedIn: longer, meaningful text-based posts...
by Macey Pieterse | Dec 21, 2022 | Blog, Design, Digital Marketing, Publicity, SEO, Social Media
At Zilker Media, we’re always on the lookout for the next big thing in PR and digital marketing. That’s why we’ve put together a list of trends that we predict will be the biggest in 2023. Whether they’re already happening or just starting to...
by Haley Snider | Sep 29, 2021 | Blog, Company Culture, Leadership, Publicity, Social Media
Even the most successful professionals can doubt their abilities and feel like a fraud internally. Some may experience intrusive thoughts such as, “What if I’m not as competent as others believe me to be” or “I did nothing to earn my success”. While others may set...
by Shelby Janner | Sep 15, 2021 | Blog, Digital Marketing, Interviews, Publicity, Social Media
Micromedia is a broad term for a new breed of media created by companies, brands and individuals that is housed on an online channel in public view. Literally anyone with access to a smartphone or computer and an Internet connection has the ability to become a content...
