by Reagan Lamp | May 15, 2026 | Public Relations
According to a Muck Rack analysis of over one million AI-generated citations, citations tied to press releases distributed through major wire services increased fivefold between July and December 2025. For a format that most communications teams had quietly started...
by Reagan Lamp | Apr 30, 2024 | Brand Strategy, Public Relations
The world of digital marketing is dynamic, multifaceted, and ever-changing. As a PR professional, it often feels like once you’ve mastered one skill, another swiftly emerges. Although this constant change can feel daunting, the rewards of successfully...