by Paige Velasquez | Jul 24, 2024 | Digital Marketing, Social Media
Building a strategic business influencer brand is more critical than ever in an era where digital presence defines first impressions. Imagine potential clients or partners forming their opinion about you based on a quick online search—this is today’s reality. To...
by Paige Velasquez | Jun 26, 2024 | Blog, Digital Marketing, Social Media
At every meeting or event this past month, one topic has dominated the conversation: the executive’s new best friend, ChatGPT. From creating legal documents and crafting emails to even drafting company financial analyses, ChatGPT-4, released by OpenAI, is...
by Reagan Lamp | Apr 30, 2024 | Blog, Digital Marketing, Publicity
The world of digital marketing is dynamic, multifaceted, and ever-changing. As a PR professional, it often feels like once you’ve mastered one skill, another swiftly emerges. Although this constant change can feel daunting, the rewards of successfully...
by Macey Pieterse | Mar 8, 2023 | Blog, Company Culture, Digital Marketing, Publicity, Women
To celebrate International Women’s Day, the Zilker Media team wanted to share wisdom for women in the field of marketing and public relations. We highlighted the importance of continuous learning, investing in relationships and having confidence. #1 Never stop...
by Macey Pieterse | Dec 21, 2022 | Blog, Design, Digital Marketing, Publicity, SEO, Social Media
At Zilker Media, we’re always on the lookout for the next big thing in PR and digital marketing. That’s why we’ve put together a list of trends that we predict will be the biggest in 2023. Whether they’re already happening or just starting to...
by Hannah Arceri | Oct 13, 2022 | Blog, Digital Marketing, Publicity, SEO
At Zilker Media, we help healthcare professionals focus on micromedia to share their niche and industry knowledge through conversation. Whether you’re discussing doctor-patient experiences or physician-related topics, micromedia is the new media landscape that...