by Nichole Davidson | Nov 17, 2020 | Brand Strategy, Culture, Public Relations
Here at Zilker Media, we are lucky to have the opportunity to work with some of the world’s most inspiring and innovative business leaders and entrepreneurs. To honor them and in celebration of National Entrepreneur’s Day today, we’ve asked some of our clients and...
by Rusty Shelton | Nov 3, 2020 | Brand Strategy, Public Relations
We are so excited for Harvard Medical School’s 2020 “Career Advancement and Leadership Skills for Women in Healthcare” course, which takes place this Thursday – Saturday (Nov 5-7). Although we are disappointed not to be able to gather in Boston this year,...
by Zilker Media | Oct 22, 2020 | Brand Strategy, Public Relations
As we near the end of the Presidential election, the amount of polarizing advertisements and content surrounding candidates and policies is almost deafening in our media environment. When reflecting on political elections throughout the years branding has always...
by Nichole Davidson | Nov 5, 2019 | Brand Strategy, Public Relations
Despite the rough year influencers have had, influencer marketing is hot right now. From consumer packaged goods to banking services, more and more brands are partnering with influencers to showcase their offerings. But, how do you go about connecting and ultimately...
by Rusty Shelton | Oct 10, 2019 | Brand Strategy, Public Relations
On The EnTRUEpreneurship Podcast, Wes sits down with Shanda Sumpter, Founder, CEO, Business Coach, and Speaker at HeartCore Business — an entrepreneurial training company offering a step-by-step system to build a profitable company and achieve a free and flexible...
by Nichole Davidson | Sep 18, 2019 | Brand Strategy
Hashtags continue to be an integral part of content marketing strategies, but with algorithms across social media platforms, it may be hard to know if your hashtag strategy is as effective as it once was. Nichole shares her recommendations to maximize hashtags into...