by Nichole Davidson | Nov 5, 2019 | Brand Strategy, Public Relations
Despite the rough year influencers have had, influencer marketing is hot right now. From consumer packaged goods to banking services, more and more brands are partnering with influencers to showcase their offerings. But, how do you go about connecting and ultimately...
by Nichole Davidson | Sep 18, 2019 | Brand Strategy
Hashtags continue to be an integral part of content marketing strategies, but with algorithms across social media platforms, it may be hard to know if your hashtag strategy is as effective as it once was. Nichole shares her recommendations to maximize hashtags into...
by Nichole Davidson | Sep 3, 2019 | Brand Strategy
Today on the blog we are happy to welcome Instasize for a guest post! Instasize is an incredible app you’ve probably heard of. They specialize in premium photo and video editing tools, photo filters, border packs, trendy fonts and collage creation for influencers,...
by Nichole Davidson | Jul 11, 2019 | Brand Strategy
I am excited to announce a new blog series called the state of hashtags! For the next few months, I will breakdown the current state of hashtags for each social media channel, provide helpful tips and strategic advice on the dos and don’ts of hashtags. This...
by Nichole Davidson | Jun 20, 2019 | Public Relations
So, you’ve graduated and are seeking an internship (or job!) in PR. Or maybe the mid-year shift has made you realize that you’re in need of a major career overhaul. Either way, getting your foot in the door for a PR position can be tricky. The ratio between...