by Rusty Shelton | Apr 12, 2019 | Interviews
On our Chief Strategy Officer Wes Fang’s The EnTRUEpreneurship Podcast, Wes speaks with Kurt Rathmann, CEO and Founder of ScaleFactor, Inc. When Rathmann started ScaleFactor five years ago, he simply wanted to enable small- to medium-sized businesses (SMBs) to...
by Rusty Shelton | Jan 17, 2019 | Culture
As 2019 gets underway, it’s easy to dive right into all of the great things happening in the new year but I always find it helpful to take a step back and ask myself what stands out most from the previous year at Zilker Media. Where did we win? What opportunities did...
by Rusty Shelton | Dec 19, 2018 | Culture
Over the past year, I’ve had a chance to interview some incredible entrepreneurs on The EnTRUEpreneurship Podcast. Each of these individuals have founded multimillion dollar businesses and have been willing to share their trials and tribulations behind their success. ...
by Rusty Shelton | Oct 17, 2018 | Public Relations
So you want to start a podcast… According to Apple at WWDC in June 2018 a record 550,000 podcasts had been launched. It’s estimated 44% (124 million) of the US population has listened to a podcast – up from 40% in 2017. (Infinite Dial 2018) And while that number may...
by Rusty Shelton | Aug 29, 2018 | Culture
School is back in session! There’s nothing more enjoyable than seeing oversized backpacks, first day of school outfits, and weary-eyed parents ushering their kids onto the school bus. Here in Austin, we also have to deal with the influx of 50,000+ college students, as...
