by Shelby Janner | Jan 25, 2018 | Public Relations
Last week on the Zilker blog, Paige discussed digital marketing trends for 2018. Although PR doesn’t move quite as fast as digital marketing, there are public relations trends we publicists will need to keep in mind for 2018! Podcasts aren’t going anywhere More...
by Shelby Janner | Dec 19, 2017 | Interviews
In our last interview we spoke with James Sudakow about why you shouldn’t be afraid of a weekly column. Maybe you have a column, or you’re on your way to getting a column, but wondering how to polish your writing so it really shines? This week we’re...
by Shelby Janner | Nov 16, 2017 | Brand Strategy, Public Relations
Almost all of our clients contribute columns and guest articles to various news outlets. It’s a great way to build up your thought leadership platform while also filling content need for online news outlets. Many of our clients find value in contributing to banner...
by Shelby Janner | Oct 25, 2017 | Public Relations
Cision and HARO are PR staples but here are a few, lesser-talked about PR resources I’ve been loving lately. PodcastGuests.com Simply put, PodcastGuests.com is HARO but for podcasts only. It’s one email a week with 5-10 podcasts looking for guests. Beware: Some of the...
