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Zilker Media’s 2023 Predictions for Personal Branding

Zilker Media’s 2023 Predictions for Personal Branding

by Macey Pieterse | Dec 21, 2022 | Brand Strategy, Design

At Zilker Media, we’re always on the lookout for the next big thing in PR and digital marketing. That’s why we’ve put together a list of trends that we predict will be the biggest in 2023. Whether they’re already happening or just starting to...
Building Successful People-Driven Brands 101

Building Successful People-Driven Brands 101

by Kate Grace Kotara | Jul 7, 2022 | Brand Strategy, Design, Public Relations

You have 50 seconds from when someone lands on your website to create an image of you in their mind. What kind of impression are you making? The initial image created in an individual’s mind after searching your name is what we like to call your first...
Maybe Amber IS the Color of My Energy: How to Develop Your Brand’s Color Palette

Maybe Amber IS the Color of My Energy: How to Develop Your Brand’s Color Palette

by Melanie Cloth | Apr 7, 2021 | Design

“Color does not add a pleasant quality to design – it reinforces it.” – Pierre Bonnard   Choosing the right colors for your brand might seem simple but there is a lot more to consider than just picking your favorite color. Color is a key principle of...
2021 Marketing Trends To Watch For

2021 Marketing Trends To Watch For

by Nichole Davidson | Jan 28, 2021 | Brand Strategy, Design, Public Relations

What are the up and coming marketing trends for 2021? After the unprecedented year of 2020, one thing we can be certain of is there’s much to come in the landscape of digital marketing and public relations. This week, we got together with our team and compiled...
5 Ways Doctors Can Build Their Online Presence Today

5 Ways Doctors Can Build Their Online Presence Today

by Nichole Davidson | Dec 9, 2020 | Brand Strategy, Design, Public Relations

As a physician, the most critical element to your personal brand success is SEO (Search Engine Optimization). In plain terms, when you google your name do you own page one of your results? If no, there’s some work to be done.  I know what you are thinking: I have ZERO...
Introducing Zilker Academy: The Personal Brand Bootcamp for Healthcare Professionals

Introducing Zilker Academy: The Personal Brand Bootcamp for Healthcare Professionals

by Zilker Media | Sep 2, 2020 | Design

As we continue to move through this season of challenges and uncertainty with COVID-19, it’s easy to become focused on the events and activities we can no longer participate in. With health and safety a top priority, many professionals today no longer see each other...
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