by Alexis Crowell | Oct 31, 2018 | Social Media
One of the most important aspects of your marketing strategy is your content marketing strategy. The content you’re creating for your brand does more for your brand than you may realize. After all, “content is king.” Engagement, reach, impressions, followers, likes:...
by Zilker Media | Oct 24, 2018 | Social Media
Facebook has not kept secret the fact businesses must pay to play. As you scroll through your personal newsfeed, you might have noticed most brand content is now sponsored. Facebook got so good at grooming brands to advertise on their platform that now brands are...
by Rusty Shelton | Oct 17, 2018 | Interviews
So you want to start a podcast… According to Apple at WWDC in June 2018 a record 550,000 podcasts had been launched. It’s estimated 44% (124 million) of the US population has listened to a podcast – up from 40% in 2017. (Infinite Dial 2018) And while that number may...
by Nichole Davidson | Oct 10, 2018 | Publicity
With news of The Village Voice and other large publications folding, the press’ future seems even more uncertain. The recent misfortunes are not just limited to print, this past year alone several large publications have drastically cut staff or been bought out. As...
by Nichole Davidson | Oct 3, 2018 | Around ATX, Blog
The most exciting TWO weekends in Austin begins in just a few days and we can hardly wait. Austin City Limits Music Festival has taken over our city and our namesake Zilker Park for the biggest party of the year! We can already hear the screaming crowds singing along...
