by Nichole Davidson | Jan 30, 2019 | Social Media
For the past several years marketers have been exploring various methods for lead generation on social media, website efforts and email marketing. While most digital marketing experts will vouch for Facebook advertising and their lead generation tool, I want to...
by Shelby Janner | Jan 24, 2019 | Publicity
Like a good PR pitch, I’ll keep this intro brief. Here are the top three changes to PR that are top of mind for the upcoming year and beyond. 1. Influencer marketing isn’t going anywhere – but it’s changing rapidly. Last year, multiple expose-esque articles seemed to...
by Rusty Shelton | Jan 17, 2019 | Blog
As 2019 gets underway, it’s easy to dive right into all of the great things happening in the new year but I always find it helpful to take a step back and ask myself what stands out most from the previous year at Zilker Media. Where did we win? What opportunities did...
