by Shelby Janner | Sep 15, 2021 | Public Relations
Micromedia is a broad term for a new breed of media created by companies, brands and individuals that is housed on an online channel in public view. Literally anyone with access to a smartphone or computer and an Internet connection has the ability to become a content...
by Nichole Davidson | Jun 30, 2021 | Brand Strategy, Public Relations
This month Zilker Media teamed up with Texas CEO Magazine to put on a four-part webinar series: “The Era of Thought Leadership Marketing – How to leverage your personal brand to scale your business.” It was a great event and we loved hearing from the different...
by Shelby Janner | May 19, 2021 | Public Relations
We’ve had some great successes so far in 2021 for client media hits — here are some of our favorites and the trends we’re seeing in earned media. Industry publications The average consumer may not be reading these niche publications, but they are...
by Katherine Bingham | Apr 28, 2021 | Public Relations
It’s a question we publicists get often … What does a successful PR campaign look like? Public relations empowers you to create mutually beneficial relationships with your key stakeholders. It also allows you to better connect with people both inside and outside your...
by Zilker Media | Mar 17, 2021 | Culture, Public Relations
For this week’s #WomenWednesday, we asked our team to share their favorite podcasts by women. We wanted to know who they listen to when they need a laugh, words of inspiration or even a daily dose of true crime stories. Women have a lot to say and you will want to...
by Nichole Davidson | Feb 24, 2021 | Public Relations
Whether we believe it or not, we are all experts in one subject or another — be it in our profession or in the hobbies we partake in outside of work. Talking about the things we are experts in can be easy in a casual setting — we’ve all had 30-minute or...
