by Nichole Davidson | Dec 9, 2020 | Blog, Leadership, Publicity, SEO, Social Media
As a physician, the most critical element to your personal brand success is SEO (Search Engine Optimization). In plain terms, when you google your name do you own page one of your results? If no, there’s some work to be done. I know what you are thinking: I have ZERO...
by Rusty Shelton | Dec 2, 2020 | Blog, Leadership, Publicity
Few people have had their professional lives more up-ended by this virus than keynote speakers. I personally haven’t been off the road for this long since college after having my entire in-person calendar wiped beginning in mid-March of this year. In fact, I had a...
by Rusty Shelton | Nov 3, 2020 | Blog, Leadership, Publicity, Social Media
We are so excited for Harvard Medical School’s 2020 “Career Advancement and Leadership Skills for Women in Healthcare” course, which takes place this Thursday – Saturday (Nov 5-7). Although we are disappointed not to be able to gather in Boston this year,...
by Zilker Media | Oct 22, 2020 | Blog, Leadership, Publicity, Social Media
As we near the end of the Presidential election, the amount of polarizing advertisements and content surrounding candidates and policies is almost deafening in our media environment. When reflecting on political elections throughout the years branding has always...
by Shelby Janner | Oct 1, 2020 | Publicity
This year is flying by — I can’t believe it’s been 5 months since my last post discussing how PR campaigns have changed in light of COVID. Although we’re still very much dealing with COVID in the media landscape and beyond, things have changed. Here are some...
by Zilker Media | Sep 2, 2020 | Blog, Design, Leadership, Publicity, SEO, Social Media
As we continue to move through this season of challenges and uncertainty with COVID-19, it’s easy to become focused on the events and activities we can no longer participate in. With health and safety a top priority, many professionals today no longer see each other...