by Shelby Janner | Mar 31, 2020 | Culture, Public Relations
We are in a recession and in the middle of a pandemic. And frankly, your market share and revenue may decline. Instead of focusing on worrying about declining sales, focus on increasing your mind share with your customers and possible leads. How can you do this...
by Shelby Janner | Sep 20, 2019 | Culture
FOR IMMEDIATE RELEASE CONTACT: Shelby Janner 512.298.4081 x702 AUSTIN, Texas – Zilker Media, one of Austin’s top PR and brand agencies, today announced the appointment of Clint Greenleaf as Partner. As Partner, Greenleaf will join Zilker Media’s...
by Shelby Janner | Sep 10, 2019 | Brand Strategy, Public Relations
We’re chatting again with book writing coach Lisa Tener this week, all about book proposals! Lisa has a new course all about writing a book proposal — you can find more info here! What’s the one thing you want people to know who are interested in...
by Shelby Janner | May 23, 2019 | Public Relations
When you first start on a PR campaign, you are probably very eager for lots of amazing media hits to start happening right away. As much as us publicists would love for that to happen (and as much as we try to do all we can make that happen) it usually does not happen...
by Shelby Janner | Jan 24, 2019 | Public Relations
Like a good PR pitch, I’ll keep this intro brief. Here are the top three changes to PR that are top of mind for the upcoming year and beyond. 1. Influencer marketing isn’t going anywhere – but it’s changing rapidly. Last year, multiple expose-esque articles seemed to...