by Shelby Janner | Apr 25, 2018 | Culture
This year, Zilker Park turns 101 years old! To honor Austin’s favorite park, here are 101 things the Zilker Media team is excited to do this summer: Head to Zilker Park for a round of Frisbee golf …or if it’s too hot, watch dogs chase frisbees...
by Shelby Janner | Mar 22, 2018 | Public Relations
From Serial to Tim Ferriss, the podcast world has exploded. These micromedia outlets have seriously loyal followings and can have a big impact on PR. How can you take full advantage of these interviews? Let’s discuss how to be a guest on a podcast. Prepare!...
by Shelby Janner | Feb 21, 2018 | Interviews
This week we’re speaking with School for Startups host Jim Beach, one of our favorite hosts to work with! Jim’s first book, School for Startups, argues that entrepreneurship is NOT about creativity, risk, or passion — and instead shows you how to build a...
by Shelby Janner | Jan 25, 2018 | Public Relations
Last week on the Zilker blog, Paige discussed digital marketing trends for 2018. Although PR doesn’t move quite as fast as digital marketing, there are public relations trends we publicists will need to keep in mind for 2018! Podcasts aren’t going anywhere More...
by Shelby Janner | Dec 19, 2017 | Interviews
In our last interview we spoke with James Sudakow about why you shouldn’t be afraid of a weekly column. Maybe you have a column, or you’re on your way to getting a column, but wondering how to polish your writing so it really shines? This week we’re...