by Nichole Davidson | Nov 21, 2018 | Brand Strategy
It’s that time of the year where we take time to reflect on the things we are most thankful. This year I am reflecting on the social media tools I am most thankful for and that have made an impact on the Digital Marketing team at Zilker Media. There are many tools...
by Kyndi Holcomb | Nov 6, 2018 | Brand Strategy
Becoming a power-user of Instagram requires posting photos that will not only lead to consumer engagement but also bring awareness to your brand. Whether you’re a novice social media user or your Instagram feed simply needs a makeover, here are three things you may...
by Alexis Crowell | Oct 31, 2018 | Brand Strategy
One of the most important aspects of your marketing strategy is your content marketing strategy. The content you’re creating for your brand does more for your brand than you may realize. After all, “content is king.” Engagement, reach, impressions, followers, likes:...
by Zilker Media | Oct 24, 2018 | Brand Strategy
Facebook has not kept secret the fact businesses must pay to play. As you scroll through your personal newsfeed, you might have noticed most brand content is now sponsored. Facebook got so good at grooming brands to advertise on their platform that now brands are...
by Zilker Media | Sep 13, 2018 | Brand Strategy
We have seen Instagram grow in user base and capabilities tremendously over the past year. If your brand has any sort of visual element or component, Instagram can increase your brand’s presence and be a lead generation tool for your business. Much like its owner...
by Nichole Davidson | Aug 22, 2018 | Brand Strategy
While your digital marketing strategy is continuously evolving, there is most likely a social media platform you have overlooked all together. Pinterest is the the social media channel on the rise when it comes to marketing and advertising with more than 200 million...
