by Shelby Janner | May 19, 2021 | Blog, Books, Interviews, Leadership, Publicity, Social Media
We’ve had some great successes so far in 2021 for client media hits — here are some of our favorites and the trends we’re seeing in earned media. Industry publications The average consumer may not be reading these niche publications, but they are...
by Zilker Media | May 5, 2021 | Blog, Publicity, SEO, Social Media
When you think of the most recognizable corporate brands in the world what comes to mind? For some it might be Apple. For others it might be Tesla. Some women might think of Spanx. Building a corporate brand that stands out in a...
by Katherine Bingham | Apr 28, 2021 | Blog, Publicity, SEO, Social Media
It’s a question we publicists get often … What does a successful PR campaign look like? Public relations empowers you to create mutually beneficial relationships with your key stakeholders. It also allows you to better connect with people both inside and outside your...
by Rusty Shelton | Apr 15, 2021 | Around ATX, Blog, Company Culture, Leadership, Publicity, Social Media
*This blog was originally published on Rusty Shelton’s personal website This month Zilker Media turns four years old. At our house when a member of the family has a birthday we go around the table and share three things we love about that...
by Nichole Davidson | Feb 24, 2021 | Blog, Interviews, Publicity
Whether we believe it or not, we are all experts in one subject or another — be it in our profession or in the hobbies we partake in outside of work. Talking about the things we are experts in can be easy in a casual setting — we’ve all had 30-minute or...
by Nichole Davidson | Jan 28, 2021 | Blog, Design, Publicity, SEO, Social Media, Web Development
What are the up and coming marketing trends for 2021? After the unprecedented year of 2020, one thing we can be certain of is there’s much to come in the landscape of digital marketing and public relations. This week, we got together with our team and compiled...